In today's day and age where attention spans are short (and getting shorter, unfortunately), first impressions are very important. Before people meet you in person, the headshot in your round profile photo is the first impression people will have of you. It is this photo they will associate you with in their minds.
That’s why it’s necessary to have a headshot. Not just any forward-facing picture of you, but a great one.
They say to never judge a book, but this is one outlier where the cover matters. The right headshot can open doors for you, boost your confidence and help you get ahead in your career. It is an essential part of your professional website and social media presence.
Five Reasons You Need a Professional Headshot
A well composed, properly lit, flattering and professional headshot goes a long way to make a good first impression on others. It conveys a sense of credibility, trustworthiness and professionalism to your clients or colleagues.
It also helps clients get comfortable with your business quickly. When someone sees your website and sees headshots of happy, diverse and confident individuals, it creates a positive connection in their mind.
Headshots are also an advantage for job seekers, as it’s a quick way to give a potential employer a sense of the candidate's personality and style. Statistics show that LinkedIn members with a photo receive far more engagement: 21 times more profile views and 9 times more connection requests.
If you’re in the arts (actor, model, author, etc.), a headshot is a critical promotional tool in selling yourself, your brand. Your headshot should capture your personality and immediately convey your type or the type of roles you are best suited for. It needs to be clear, expressive and highlight your features as best possible.
It’s the age of influencers making millions - your online presence is more important than ever before. Seeing as attention spans are shorter than ever (see above) you don’t have the time for your portfolio to set you apart. Let your headshot do the work for you and draw them in.
While not on the list but still a valuable benefit, a headshot can also be a great confidence booster. When you look good, you feel good. This level of inner self-assurance can often flow into other areas of your life, both professional and personal. It all starts with the right headshot.
Do you or your business need a headshot? Reach out to us and let's make it happen.
